
VIDEO PRODUCTION FOR SOCIAL MEDIA
Duration: 2 Days
Cost: £600 + VAT
Course Available Onsite
Create professional-quality video content for social media
This 2-day crash course teaches the fundamentals of shooting and editing video tailored for platforms like YouTube, Facebook, Vimeo, Twitter, and Snapchat.
Whether you’re looking to become a YouTuber or simply share high-quality content online, this course equips you with the essential concepts and practical skills.
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Day 1: Learn the basics of planning and shooting video, including talking head interviews, pieces to camera, features, and promos. Topics include camera operation, shot composition, capturing clear audio, working with lighting (both natural and artificial), and effective interview techniques.
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Day 2: Focus on editing and optimising your content for social media. Get hands-on with Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve, and learn how to turn your footage into polished, engaging videos ready for any platform.
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By the end of the course, you’ll have the confidence to produce professional-looking social media videos from start to finish.
FAQ Section Subtitle
COURSE OUTLINE
WHO SHOULD ATTEND?
Any one wishing to shoot video content for delivery via social media.
PREREQUISITES
No previous knowledge is required.
COURSE OUTLINE
Day 1:
Pre - Production & Production
Pre Production
Pre-production thinking & the paperwork that you produce from it
Outline, treatment
Storyboard
Production schedule

Production checklist
Kit overview and recommendation
Research:
Recce
Interviews:
Skill of the Interviewer
Closed & Open questions
Best Practice
Production:
Importance of technical quality:
Good sound
Good lighting
White balance
Using a tripod
Good Shots
Framing Shots
The Rule of Thirds & Balance
Shot Composition
Acquiring appropriate Illustrative Material
Shooting B Roll, GV’s / Cutaways
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Camera
How to Use the Manual Focus
Depth of Field, Pull focus
Controls: Iris, Shutter
, Gain
, Lens angle
White Balance
Setting up for an interview
Basic Lighting Set-up
Best Prtactice
Shooting outdoors
Shooting Indoors
3 point lighting set up
Sound
Using Different mics
Best practice
Day2 : Editing / Post Production
Ingest Footage & Edit 3 min feature package
Learn basics of Premiere Pro interface
Digitising / ingesting Footage
Organising Media / file management
Overview of Premiere Pro Interface
Organising Clips
Skimming & Playing Clips
Marking Clips
Creating a rough Cut
Editing to the Timeline
Insert & Overwrite Edits
Playing and Viewing a sequence: The Programme monitor
Viewing audio wave form
Refining a rough Cut
Reordering a sequence
Trimming clips
Splicing clips
Creating breathing Space
Normalising audio levels for Dialogue
Adding Additional Audio & Mixing/ adjusting audio levels
Day3: Editing & Optimisation
Adding Cut away Shots
Trimming Cut Away Shots
Refining a Sequence
Creating Split Edits
Fading Audio
Fading Video
Adding basic video & audio transitions
Adding basic video effects
Basic Colour Correction
Adding captions & Titles
Exporting a movie
Optimisation for YouTube, Vimeo, Facebook
Optimisation for Twitter and SnapChat




